Johanna Eriksson – Freelance Web Developer

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“Just Add Stuff” wins Stockholm Startup Weekend!

Screen shot 2010-04-19 at 19.20.52

I didn’t have much expectations on Stockholm Startup Weekend as this was my first startup event, so I most definitely hadn’t planned to pitch an idea and win!

But I ended up with an amazing team and together we created the idea and website Just Add Stuff. This wasn’t exactly my original idea, but after hours of trying to find a way to make money out of a give-away-free-stuff website, we decided to build a white label classified ad system instead.

The idea is to let web communities and blogs have their own, niched, mini “Blocket” (like Craig’s list). For example, a downhill skiing community can let their members post ads for second hand trading of skiing equipment. The website can decide if they want to charge their users for the ads (this way sports clubs can add a revenue channel). We also support clustering, so a community can share ads within the same niche with other sites.

I had a great weekend, getting to know lots of amazing people, and I’ll definitely participate in more startup events!

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